Upholding a Political Pledge: Fortaleza's Health Care Challenge by Harvard Business School Press
Product details
| Management number | 213277442 | Release Date | 2026/04/12 | List Price | $36.00 | Model Number | 213277442 | ||
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In 2016, during his re-election campaign, Fortaleza's Mayor Roberto Cláudio grappled with voter grievances about the scarcity of essential medicines in health clinics. This issue frustrated patients and healthcare providers, escalated treatment costs, and increased disease risks, also violating Brazil's constitutional rights. Despite his administration's progress in renovating clinics and improving medical access, the medicine shortage persisted. This became a key campaign pledge and a second-term priority. The case study details Cláudio's strategies to tackle this persistent issue, exploring when to enhance existing systems or invest in new solutions, and the role of mayoral leadership in achieving goals.
| Size | Small |
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| Color | Blue and White |
| Theme | Politics and Leadership |
| Brand Name | Harvard Business School Press |
| Included Components | Case Study Booklet |
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