Why the Magic Matters: Discovering Disney as a Laboratory for Learning Paperback – September 4, 2025

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Management number 219173994 Release Date 2026/05/03 List Price $21.86 Model Number 219173994
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As education, entertainment, or "edutainment" (as Walt called it), Disney offers its consumers and guests a wealth of opportunities for learning. In Why the Magic Matters, top Disney scholars and teachers unpack what, why, and how Disney maintains its overwhelming cultural significance in the global entertainment industry. Broken into four parts, "Magic and Strategy," "Authenticity and Simulation," "Nostalgia and Innovation," and "Leisure and Labor," the book offers a framework that juxtaposes ideas found in Disney products, properties, and experiences. From art, film, and television history to Indigenous, disability, and religious studies, each chapter contextualizes Disney within a greater cultural landscape. Students, teachers, and fans will gain insights on what Disney can teach us about pop culture and fresh perspectives on why the magic really does matter. Read more

ISBN13 979-8881802660
Language English
Publisher Bloomsbury Academic
Dimensions 6 x 0.62 x 9 inches
Item Weight 1.08 pounds
Print length 304 pages
Publication date September 4, 2025

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